Terms & Conditions

These Terms and Conditions ("Terms") govern your access to and use of the platform at joinkula.co.uk and any related services (together, the "Platform"), operated by Spark Growth Ltd ("Kula", "we", "us" or "our"), a company registered in England and Wales under company number 16576673, with its registered office at The Old Church, Oxford Street, Ramsbury, Marlborough, United Kingdom, SN8 2PG.

By creating an account or using the Platform, you agree to these Terms. If you do not agree, you must not use the Platform.

Kula is a platform that brings together content creators, talent agencies, brands and media agencies to write briefs, source creators, and collaborate on content for advertising campaigns. We provide the technology that connects these parties and facilitates payments between them.

Important: Kula is a facilitator, not a party to the agreements made between users. When a brand or agency engages a creator (or vice versa), the resulting contract is between those users directly. We are not responsible for the performance, quality, legality or outcome of any campaign, brief, content or engagement arranged through the Platform, except as expressly set out in these Terms.

To use the Platform you must:

You are responsible for keeping your account credentials secure and for all activity that takes place under your account. Tell us immediately at support@joinkula.co.uk if you suspect any unauthorised use. You must provide accurate information and keep it up to date.

Different users use the Platform in different ways — for example, brands and media agencies typically post briefs and source talent, while creators and talent agencies typically submit proposals and supply content. The features available to you may depend on your account type. You agree to use the Platform only in the manner appropriate to your role.

You agree not to:

We may suspend or terminate accounts that breach these rules.

Users may post briefs, submit proposals, exchange messages and agree terms for campaigns through the Platform. Any agreement reached is a direct contract between the relevant users. You are responsible for:

Kula does not guarantee that any brief will be filled, that any proposal will be accepted, or that any user is suitable, reliable or qualified.

Your content. You retain ownership of the content you upload (such as portfolios, samples, briefs and messages) ("User Content"). You grant Kula a non-exclusive, worldwide, royalty-free licence to host, store, display and use your User Content only as needed to operate and promote the Platform and to provide the services to you and other users.

Rights between users. Ownership and usage rights in content created for a campaign (such as advertising deliverables) are determined by the agreement between the users involved. Kula does not acquire those rights and is not responsible for resolving disputes about them.

Our content. The Platform itself, including its software, design, branding and the "Kula" name, is owned by us or our licensors and is protected by intellectual property laws. You may not copy or reuse it except as permitted by these Terms.

Responsibility for content. You are solely responsible for your User Content and confirm you have all rights necessary to upload it. We may remove content that we reasonably believe breaches these Terms or the law.

Some features and services on the Platform are subject to fees. Where fees apply, we will make them clear before you incur them.

Refunds and chargebacks are handled in line with our payment provider's processes and any specific terms we publish.

The Platform may link to or integrate with third-party services (such as payment, analytics or social media providers). We are not responsible for those services, and your use of them is governed by their own terms.

We aim to keep the Platform available and working well, but we do not guarantee uninterrupted access. We may modify, suspend or discontinue features at any time. We may also update these Terms from time to time; we will post the updated version with a revised date, and where changes are material we will take reasonable steps to notify you. Continued use after changes take effect means you accept them.

You may close your account at any time. We may suspend or terminate your access if you breach these Terms, if required by law, or to protect the Platform or other users. On termination, the licences you have granted for User Content needed to operate completed transactions may continue to the extent necessary, and provisions intended to survive (such as fees owed, intellectual property and liability) will continue to apply.

The Platform is provided "as is" and "as available". To the fullest extent permitted by law, we exclude all implied warranties. We do not warrant that the Platform will be error-free, secure, or that any matching, brief or engagement will meet your expectations or produce any particular result.

Nothing in these Terms limits liability that cannot be limited by law, including liability for death or personal injury caused by negligence, or for fraud.

Subject to that:

These limits apply to the maximum extent permitted by law. If you are a consumer rather than a business user, you may have additional rights that these limits do not affect.

If you are using the Platform as a business, you agree to indemnify us against reasonable losses, costs and claims arising from your breach of these Terms, your User Content, or your dealings with other users, to the extent caused by you.

Disputes about briefs, content, payments or performance are between the users involved. While we may, at our discretion, provide tools or assistance to help resolve issues, we are not obliged to mediate or resolve disputes and are not liable for their outcome.

These Terms and any dispute arising from them are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, although if you are a consumer resident elsewhere in the UK or the EU, you may also bring proceedings in your local courts where the law gives you that right.

Questions about these Terms? Get in touch: